Notes on the Present Future

Netflix

These are just some of the negative responses that @Netflix got with their tweet making a joke out of users who watched A Christmas Prince everyday for 18 days. On one hand, the joke is *kinda* cute. And I can see how this was crafted as a bait to increase engagement with the brand's Twitter followers. But, as Trevor Tim notes, this tweet also raises important questions on the extent of employees' access to subscriber data. It is no secret that companies do data mining activities on their subscribers. We may also be comforted by the sheer number of Netflix subscribers and think that the company wouldn't probably waste time on drilling down to our personal viewing habits. However. It is also

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